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Tucker Saunders Phone: 562.279.1234
Long Beach, CA
9001 tucker@gmail.com
@citylifematt www.tucker.com/in/Tucker
QUALIFICATIONS
Social
and Mobile Media Marketing Coordinator with 5 years of experience. Areas of
expertise include niche community development, content management, and targeted
engagement of key user demographics. Proven ability to execute and track key
deliverables and metrics. Detail oriented with strong work ethic,
problem-solving, communication, interpersonal and teamwork skills.
KEY SKILLS
- In depth and
hands on experience promoting and growing on-line communites with
practical use of Social Media Marketing, Search Engine Optimization,
Blogger Engagement, PR, and Member Engagment.
- Demonstrated
writing skills via Blogs, Newsletters, and Web Site Marketing.
- Creative use
of social media tools including: Facebook, Twitter, 4Square, Yelp, YouTube,
LinkedIn, StumbleUpon, Wildfire Interactive, etc.
- Advanced
understanding social media and SEO metrics including Google Analytics,
Facebook Insights, Klout, Wildfire Monitor, and self tracking
amplification and engagment.
- Mobile Media
Development Coordinator for iPhone and Android OS Platforms.
- Excellent communicator
and multi-tasker, with a strong focus on priorities and deadlines.
- Software
Knowledge and Experience: Adobe Creative Suite and Web Design Package,
Office Application Suites, HTML and CMS Platforms, Newsletter Tools such
as MailChimp and iContact, Cloud based collaboration services such as
Microsoft SharePoint and Google Business Apps.
PROFESSIONAL EXPERIENCE
CITYLFE CONSULTING, Long
Beach, CA 2007
to Present
Social Media Marketing - Mobile Media Development
Coordinator
Provide
consulting in the Social/Mobile Media service sectors. Building strong engaged communities
for in-house channels and clients brands. Lead the development of iPhone, iPad,
and Android Applications for client and in-house projects.
·
Delta Education Corp - Mobile Student Portal,
cloud based student information student portal.
·
Develop and execute social media optimization
strategy for the Maloof Money Cup championship.
·
Lead the development and growth of the
on-line community 562CityLife.com and associated social media channels through
effective content development and marketing.
·
Manage SEO campaigns for in-house marketing.
·
Social Media Account Manager for various
clients including; It’s A Grind Coffee, Lolas Mexican Cuisine, and the Bixby
Knolls Business Improvement Association.
·
Develop innovative campaigns utilizing
contests, hashtags, web based copouns, e-newsletters, etc. to build customer
engagement and repeat business.
·
Social Media Training workshops in the
subject areas of; Mobile Marketing and “Check-ins” Management, Facebook Fan
Page and Twitter Network Growth and Optimization, Understanding Social Media
Optimization.
·
Mobile Application development - Long Beach
Water Department - Water Waster Reporting, The Kitchen Converter - Cooking
Measurements Conversions, and Delta Education Corp - Mobile Student Portal.
LE CORDON BLEU COLLEGE OF CULINARY ARTS, Pasadena,
CA 2007-2011
Director of IT ~ Business Systems Analyst / Project Manager
Management of IT
Operations within a Microsoft, Cisco, and AVAYA based network environment
supporting multiple locations and technologies. Social Media Collaboration Champion
of LCBLA driving cloud based communications system.
·
Social
Media Collaboration Champion:
-
Development of social networking based collaboration
platform. Streamline campus club communications and activities; and improved campus
communications between the administration and student body.
-
IT Directors Collaboration Portal – Team
member of design and rollout team for Microsoft Sharepoint services based
collaboration portal.
-
Faculty and Student Portal – Continued
improvement team for proprietary cloud based Faculty and Students Portals.
Classroom management and e-learning portals.
-
Leverage Facebook, YouTube, Twitter, and
blogging for success story sharing of LCBLA Faculty, Students, and Alumni.
·
Key
Accomplishments ~ System Analsys and Project Managment:
-
Exchange and Active Directory consolidation -
Resulting in higher network reliability and performance.
-
Point of Sale Systems conversion - Leading to
customer service and operations efficiencies improvements.
-
Contract restructuring of fleet leases for
company copier and cell phones - Reducing costs of over $10,000 dollars a
month.
-
Digital signage expansion, classroom
technology and AV Implementation and training - Resulting in substantial
communication efficiency improvements.
-
Training Facilitator: Conduct training
workshops for Disaster Recovery and Safety, Social Media, and Advanced
Microsoft Office Operations.
BROOKS COLLEGE, Long Beach, CA 1999-2007
Director of IT, 2003-2007 ~ Business Systems Analyst / Project Manager
Managed network
and systems for campus and supervised team of 3 direct reports supporting 1200
students and faculty in a Microsoft and Cisco environment. Managed technical support operations, system
upgrades, configurations and implementations.
·
Led support operations, opened and tracked
trouble tickets, prioritized issues, and provided Tier 1 / 2 / 3 technical
support for hardware failures, software conflicts, and local/internet
connectivity issues.
·
Partnered with management and stakeholders to
identify and assess IT projects; led IT projects from concept to completion,
including project planning, budgets, needs assessment, reporting, and
deliverables.
·
Coordinated with vendors and internal customers
to analyze critical issues and develop solutions.
·
Maintained workstations, servers,
telecommunications, and network; implemented workstation upgrades, server
patches, and application updates.
·
Authored infrastructure documentation and
created/provided training for end users and IT team.
Key
Accomplishments:
-
Server
Room/MDF Rebuild: Created
plan and led efforts personally to rebuild server room and network;
substantially improved maintenance, reliability, scalability, and throughput of
infrastructure.
-
Wireless
Network: Introduced enhancements and upgraded network
coverage and accessibility.
-
Workstation
Refresh Projects: Established
continuous efforts to update workstations and led multiple initiatives to
refresh campus workstations; stabilized environment for users and reduced
system outages.
-
Disaster
Recovery Plan: Updated and
standardized emergency recovery procedures and business continuity operations.
-
Licensing Oversight: Set up formal, ongoing process to manage
licenses and costs. Managed multiple
successful projects to consolidate systems and hardware inventory; throughout
tenure, maintained constantly lower levels of hardware and licensing costs.
-
Selected by management as IT Lead of the
College Division within the CEC organization.
Network Technology Department Chair / Instructor, 2002-2003
Managed
daily operations, including budget administration, purchasing of classroom/instructional
supplies, instructional supervision, and student customer service. Developed and managed the development of
course curriculum including syllabi, lesson plans, textbook selection, and
testing for outcome objectives.
·
Taught PC/Apple Hardware Repair, Microsoft
Windows Operating Systems, Macintosh OS, Advanced Microsoft Office II with a
focus on MS Project, Windows Server 2000, and PC Networking 101 courses.
Key
Accomplishments:
-
Network
Technology Program: Established
and developed Network Technology program, an 18-month Associates of Science
program focusing on desktop, network, and server administration.
Computer Lab Manager / Network Technician / Instructor, 1999-2002
Led
Student Computer Lab Supervisors and Monitors, oversaw daily lab support, and developed/implemented
routine support policies and procedures for both the Mac and Windows platforms. Instructed in courses ranging from the Adobe
Suite, to the Macromedia Multi-Media and design applications. Hired and managed
Student Computer Lab Supervisors and Lab Monitors
EDUCATION
AS, Associates in
Graphic Design, Brooks College, Long Beach, CA
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