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RYAN DIXON

23 Barton St.

Waltham, MA 02001

617-852-9876

Ryan@gmail.com

SUMMARY

Editor, writer, communications and Web content specialist with substantial experience in publishing, marketing communications, Internet marketing, public relations, SEO and social media.

PROFESSIONAL EXPERIENCE

Marketing, Public Relations and Social Media Consultant and Freelance Writer

Successful Media                                                                                  2000 – Current

Successful Media provides freelance and ghostwriting, blogging, editing, Web content and strategy, public relations, social media and marketing communications consulting services      

Develop and write articles, Web content, white papers, press releases and marketing materials for several clients. As contract Director of Interactive Media for ThunderWheel Communications, a communications and public relations agency:

·          Managed public relations and social and traditional media relations activities for several accounts

·          Developed, executed and monitored social media marketing strategies and activities

·          Wrote content for Web sites, videos, presentations, white papers, email campaigns, blogs, special publications

·          Developed and executed EO-optimized, “push” social media strategies to disseminate PR via sites such as BusinessWire, Twitter, LinkedIn, YouTube and Flickr

For additional clients:

·          Managed content redevelopment for relaunch of Deloitte Consulting web site

·          Worked on business and marketing plans and materials for a variety of clients

·          Wrote analysis and articles for Complinet.com, an information service for financial services industry and compliance professionals at SEC-regulated companies

·          Freelance contributor to Blueprints, Buyside Magazine, Complinet, InsuranceQuotes.com, Small Times, Criminal Defense Weekly, Publish! Magazine, Journal for Turnaround Management, Network World, Success Newsletter and many others

·          Edit books for Federal Point Publishing and Waterview Press

Editor

The Business Press                                                                               2003 – 2008

Weekly business journal with a Web site, Facebook page, annual directory, database of local companies and various annual publications and economy-related events.  Owned by The Press-Enterprise Co., publishers of daily, weekly and special interest publications and Web sites.

Edited weekly business-to-business newspaper and related Web site, annual publications including the Book of Lists, Inland Empire Guide by City and Market Facts Guide.

·          Managed web redesign, including adding online access to publications and databases, addition of blogs, video, audio and partner-provided content

·          Managed editorial coverage of public and private companies throughout a geographic region the size of Kansas

·          Developed content for annual events including economic forecasts and awards programs

·          Managed full-time and freelance reporters, writers, web producers, researchers, page designers, artists, photographers and editorial assistants

·          Matrix-managed shared resources in editorial, marketing, graphics, page layout, prepress, printing and web production

·          Trained reporters in the nuances of covering public companies, i.e. how to read SEC documents, annual reports, public company filings and more

·          Added video interviews and reports to web product mix

Assistant Editor

Mergers & Acquisitions Advisor                                                2000-2003

Publisher of print and online media for investment bankers, financial and other professionals in the deal-making industry.

·          Edited monthly print and online newsletters and content for related Web site and conferences.

·          Created and managed e-mail newsletter program

·          Managed development of industry awards program

·          Created marketing, recruited speakers, developed content, public relations efforts, presentations, scripts for investment banking and deal-making industry conferences

Director of Marketing Communications

First Data Corp. / Home Account Holdings Inc.                          1998-1999

First Data Direct Banking created functional Web sites for small and mid-sized banks, which enabled smaller institutions to offer online banking to clients.

Managed public relations, advertising, web site, sales collateral, events and internal communications for vendor of Internet-enabled financial services to banks, card issuers, brokerage firms and other Internet-based financial service providers.

·          Managed public relations and ad agency relationships, trade show/event operations and developed presentations and speeches.

·          Directed creation of external and internal Web sites

·          Drove corporate identity project following merger from naming/branding effort through launch of Web site and completion of print and presentation collateral materials

·          Managed internal and external merger-related communications

·          Wrote and ghosted articles for industry publications and booklet for trade group

 

Business Editor  

Middlesex News / Community Newspaper Co.                           1994-1998

Community Newspaper Corp. published five daily and nearly 100 weekly newspapers and Web site in eastern Massachusetts.

Ran business news operations and sections including business, real estate, Internet and employment.

·          Created internal service for distribution of business-related content to newspaper chain

·          Edited business/finance/real estate/employment content for web site

·          Managed and expanded Internet news section

·          Revamped and expanded business sections of award-winning daily newspaper

Publisher

New England Business magazine                                               1990-1992

At its height, New England Business was a 100,000-plus circulation glossy business publication and published twice monthly. 

·          Managed turnaround situation with full P&L responsibility for all operations

·          Managed staff of 40 full-time and numerous freelance personnel

·          Developed new revenue streams, including special events, merchandising and reprint programs.

·          Implemented free-to-paid circulation conversion

·          Reduced annualized operating expenses by more than $1 million (approx. 33%)

·          Created profitable "Businessperson of the Year" event to build visibility, attract advertisers

·          Repositioned magazine to focus on new markets during business recession

 

Director of Publications / Editor  

Wire Association International Inc.                                             1986-1989

The Wire Association is an international, 501c3 organization for engineers and other professionals in the wire manufacturing industry. Wire Association International Inc. is a for-profit publishing subsidiary, responsible for two trade magazines, proceedings from five annual technical conferences, annual directories, technical manuals and marketing materials for a series of educational programs.

·          Full P&L responsibility for for-profit publishing subsidiary of nonprofit trade group.

·          Managed staff of 11 people

·          Created association's first sales and marketing department

·          Edited revisions and managed publication of engineering/manufacturing manuals

Founding President and Publisher

Alaska Business Publishing Co.                                                  1984-1986

Anchorage, AK

Alaska Business Magazine is a glossy print magazine and web site covering business across the largest state in the nation. Because of its location, the publication focused on oil and resource development, commercial fisheries, timber, and tourism.

·          Wrote business plan, identified investors, obtained financing and launched successful business magazine. Company is still operating and profitable

·          Full P&L responsibility, reporting directly to board of directors

·          Set up offices, hired staff, set rate card pricing, negotiated printing contracts

·          Created and launched the first ranking of Alaska's top businesses

AWARDS AND HONORS

·          Small Business Journalist of the Year, U.S. Small Business Administration, Santa Ana District, 2007

·          Contest jurist, American Society of Business Press Editors, 1997

·          New England Business received two Association of Area Business Publication awards, 1990

·          Alaska Press Club, first place, Business Reporting, Magazine Writing

·          Alaska Business Monthly received 9 press club awards in its first year of publication

·          Association of Area Business Publications, Most Improved Magazine

PROFESSIONAL AFFILIATIONS

·          Advisory Board Member, La Sierra University Graduate School of Business

·          Board Member, MetroWest Economic Research Center Advisory Board

·          American Society of Association Executives

·          Society of National Association Publications

EDUCATION

·          Studied Journalism, Ball State University

·          Studied Journalism and Political Science, Franklin College

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