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example of resume profile

Sample Template Example of Excellent Curriculum Vitae / Resume / CV Format with Career Objective, Job Profile & Work Experience for MBA  In Marketing  CV Freshers & Experienced in Word / Doc / Pdf Free Download


VIKASH VASHISHT
 Email: vikash.vashishth@gmail.com
Phone: (M) +91 9876543210
      Flat No 309, 2nd Floor
, Sri Sai Ram Kalyan
    Kelsey Apartments,
 17th Main, Ejipura,
    Bangalore – 963258

Seeking a challenging assignment in the field of Sales and Marketing
Synopsis
A value driven and seasoned MBA (Marketing) Professional offering 3.5 years of experience summed up with around 6 months of experience in Brand & Sales Management and 3 years of Consulting experience with multinational IT companies such as IBM and Oracle Financial Services Software Limited; currently associated with Spring Leaf Retail Private Limited, Bangalore, India as Brand Manager – Trainee

*          Effectively managing area sales for 5 restaurant outlets. Responsible for monthly outlet sales of 3 million INR.  Accountable for overall P&L and business profitability for the same
*          Conceptualized and executed the corporate sales project. Generated monthly revenue of 0.5 million INR
*          Effectively managing all facets of marketing functions for long-term sustainable results and top line impact
*          Expertise in developing and implementing Branding Strategies, measuring and interpreting Brand performance
*          Proficient in developing & streamlining systems with proven ability to enhance operational effectiveness and meet operational goals within the cost, time & quality parameters
*          Four months of International exposure with Happy Marketer on Agility Research and Strategy, Singapore

Core Competencies


*          Brand Management
*          Sales & Marketing Management
*          P&L tracking and Business Profitability
*          Project & Product Management
*          BTL Campaigns
*          Corporate Sales
*          Market Research & Analysis
*          Customer Relationship Management
*          Customer Service
*          Digital Marketing

Professional Experience
Organization:     Spring Leaf Retail Private Limited, Bangalore, India                                 (Since Jan’13)
Brand Manager – Trainee
Key deliverables:

*          Responsible for overall P&L and business profitability for 5 restaurant outlets
*          Accountable for developing sales forecasts and defining allocation of sales targets
*          Effective planning of staff, logistics and implementation of promotions & new product launches
*          Accountable for strategizing and implementing restaurant’s overall branding efforts
*          Spearheading the rebranding project of the restaurant brand “Mast Kalandar”
*          Leading the corporate sales campaign for the restaurant.
*          Leading digital marketing team in managing brand’s Facebook fan page, email marketing, twitter, blogs, forums and review sites
*          Actively involved in retail merchandising project aimed at increasing revenues. Meet merchandising objectives to create brand awareness at customer end
*          Accountable for implementing loyalty card campaign for the brand
*          Successful in conceptualizing and organizing marketing campaigns like food tasting sessions & cookery classes
*          Developed and maintained good rapport with all vendors in order to drive marketing activities effectively
*          Implementing technology centric ‘Tablet Feedback’ forms with cloud analytical services in collaboration with Ipsator Analytics Private Ltd

Selected Accomplishments:
*          Successfully met area sales for 5 stores while taking two unprofitable stores to the state of profitability
*          Conceptualized, designed and executed the corporate sales program. Proficiently acquired new customers, increased average bill value by 200% and increased revenue by 10% in selected stores
*          Successfully managed the whole rebranding project which included consumer profiling, market research, changing the brand elements, improving delivery & service time, improving aesthetics of the store, identifying differentiation points, carving out the brand strategy and laying out the execution plan to the very detail
*          Successfully implemented online and mobile business channels for Mast Kalandar via portals such as Foodpanda, Tastykhana, Justeat.in, Justdial and increased revenues by 5%
*          Increased fan base by 400% in 2 months, by improving brand identity through Facebook
*          Conceptualized & implemented Loyalty Card Program engaging 5000 customers in 2 months of its operations
*          Instrumental in doing market research through A2Z research with an objective of enhancing brand identity
*          Conceptualized, strategized and executed promotions such as Holi Special & Chef’s Special Menu to boost sales in order to meet top line targets
*          Successfully launched spot radio to enhance in-store customer experience in collaboration with Radiowallah

Previous Experience

Organization: IBM India Private Limited, Pune/Bangalore, India                                                        (Apr’09 – Oct’11)
Senior Associate Consultant                                                                                                                        
Key deliverables:

*          Responsible for consulting client, deliver business requirements, attain goals and objectives within timelines
*          Accountable for key decisions related to service line specific systems and operations of delivery team & clients
*          Provided consultancy services to the clients on business operations; identifying areas of concern, taking corrective/ preventing actions and suggesting viable solutions
*          Successfully conceptualized and executed test management plans and cases for manual and automated testing and achieved desired targets
*          Detect & resolve issues pertaining to critical business, technical and operational concerns
*          Mentored interns and led the team to successful delivery of an automated testing framework to execute thousands of test cases to ensure robustness and reliability of the system during various testing phases
*          Established professional relationships with client and peer group

Organization: Oracle Financial Services Software Limited, Mumbai, India                                        (Aug’08 – Mar’09)
Business Trainee
Key deliverables:

*          Augmented already existing system to an effective version
*          Maintained track of market trends and competitive movements
*          Took part in the project’s Sanity Testing & Regression Testing
*          Topped the batch of 48 trainees in the foundation program in finance

Academics
*          MBA (Marketing) from S P Jain School of Global Management in 2012 with 3.26 CGPA
*          B.Tech. (Computer Science) from Guru Gobind Singh Indraprastha University in 2008 with 83.68%

Certifications/Trainings/ Seminars

*          Blue Ocean Certified Professional by Stratx Simulations
*          Attended Google Adwords Workshop by Happy Marketer, Singapore
*          Six Sigma White Belt Certification by IBM India Private Limited
*          Workshop on Growing luxury brands in recessionary economy’ by Prof. Kent Moroe, University of Richmond
*          Attended seminar on Social Media efforts in Automobile Industry by Lito German, Marketing Director, BMW
*          Seminar on Marketing research in application by Kapil Dixit, Regional Brand Manager, Baskin Robins, UAE   
*          Role of Leadership in an organization by Mac Mclelland Jr, CEO, Center House Limited, Dubai          
*          Information Technology Infrastructure Library by IBM India Private Limited
*          Attended Seven Habits of Highly Effective People workshop by IBM India Private Limited

Scholastic Projects

*          Action Learning Project (ALP) with Happy Marketer: Execute & optimize Facebook campaigns for key clientele and also ALP for Entry & Corporate Strategy Development for Agility Research & Strategy, Singapore
*          Action Research Project (ARP): Mobile Marketing Trends in Dubai (Market Research for restaurant industry)
*          Speedy Store, an entrepreneurship project conducted to experience brand management

Personal Specifics

*          Date of Birth                         :               15th September, 1990
*          Languages Known                :               English, Hindi & Mandarin (Basics)
*          Permanent Address               :               CC-113 B, Shalimar Bagh, Delhi – 963258, India
*          References                            :               Will be pleased to furnish upon request


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