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Babita Chowhan
Female, 21 ,babitachowhan@yahoo.com, ph.9876543210
, Mt.Poinsur, SV Road, Borivali (W), Mumbai-963258.
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EDUCATION
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Year
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Degree
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Institute/School
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% / CGPA
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2011-13
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MMS
(Marketing)
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St.Francis
Institute of Management and Reasearch(SFIMAR)
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70.14
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2008-11
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BBA
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Vivekanand
College
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72
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2006-2008
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HSC
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Deogiri
College
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74
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2006
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SSC
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St.Xavier
High School
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65
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ACADEMIC ACHIEVEMENTS
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§ Passed HSC with First class.
§ Passed BBA with First class among 240
students.
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§ Recognition award by ‘Rajput Chetna
Manch’, Aurangabad for performing well in HSC and Graduation exams
consistently.
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Greaves
Cotton Ltd.
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Management Trainee(Intern)
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May ’12-June ‘12
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Roles
and Responsibilities
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§ Worked on a project- Retention of existing customers of
Greaves Cotton Pvt. Ltd. Company in Mumbai Territory.
§ The project involved understanding preferences and satisfaction level
of customers.
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§ To find out pitfalls of the product and to suggest proper remedies for
the same.
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§ Prepared questionnaire, surveyed and collected response of 100
customers and evaluated it.
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§ Analyzed the problems faced by customers of Greaves, reasons behind
shifting to competitor and providing them alternate solutions and reporting
back to the Regional Manager.
§ CRM system can be an efficient tool
for communication and maintaining relationships with existing customers and
also for retaining them.
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Achievements
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§ Results of the survey were that
majority of the customers of Greaves are not new and the number of customers
shifting out to competitor is not alarming and can be brought in control.
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§ Cummins India Ltd., is the market
leader in auxiliary power market followed by Kirlosker Ltd., and Greaves
Cotton Ltd., respectively.
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§ Greaves does not manufactures gensets
having capacity more than 500Kva also it does not provide installation
facility along with the product, these are the major problems faced by the
customers.
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§ Also there is no proper communication
of any new product or service launched by Greaves to its existing customers.
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POSITION OF RESPONSIBILITY
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Placement
Leader and Co-ordinator in college(SFIMAR).
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§ Called Companies (30-40 companies a
day)
§ Visited companies for distributing
college brochures.
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§ Negotiated with companies the
pay-package.
§ Organized in/off campus placements.
§ Coordinated with a team of placement
coordinators from all the specializations.
§ Increase of 10% in the number new
companies that visited campus compared to previous year.
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Chief
of Organising Committee
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§ Organized and coordinated an
Edutainment event ‘Purani Jeans’ during 2010 in which 500+ people were
present.
§ Led and worked with a team of 30+
people and delegated responsibilities evenly amongst the team members.
§ Was Responsible for bringing in
sponsorships for the event.
§ Was Responsible for creating awareness
of the event in other colleges as well as carrying out online promotions on
social media websites.
§ The result was a huge presence of
audience which was just above of the forecasted number for one of its kind
event, timely management of event within the budget.
§ The event ‘Purani Jeans’ itself has
become a brand and is being organized every year since then attracting good
amount of audience and sponsors each year.
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Events
Organiser and co-ordinator
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§ Coordinated in organizing
International level research paper writing event ‘PATH’ in SFIMAR, Mumbai.
§ Increase in number of participants of
Tier 1 colleges which was not seen before. Also overall increase of about 20%
in the number of participants for the event.
§ Organized Blood Donation camp in
coordination with Borivali blood bank in SFIMAR.
§ Raised number of participants by 25%
over last year.
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§ Coordinated in a social event ‘WALKATHON’
for creating awareness for eye pledging to support ‘Blindness Reduction
Campaign’, SFIMAR.
§ Not
only students of our college pledged for eye donation but also a number
people from general public pledged for it due the impact from the road shows
and skids performed in public places.
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EXTRA CURRICULAR ACTIVITIES
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Guitaring
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§ Performed as a lead guitarist with the
college band in the edutainment event ‘Purani Jeans’ during BBA (2010)
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§ Performed a solo guitar on school
re-union at St.Xavier’s high school.
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Social
Work
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§ Participated in the blood donation
camp by donating blood.
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§ Participated in the social event
‘Walkathon’ for creating awareness for eye donation.
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§ Did road shows for the ‘Walkathon’
event.
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ACADEMIC PROJECTS
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§ New product development- Developed a new advanced data base management system called ‘Moodle’
§ The new data base management system
helped the college in reducing its huge expenses on the current data base management
system
§ I contributed in negotiating for a
good deal with a software developer to develop our ‘Moodle’ data base
management system; also I was responsible for educating the students on the
use of the ‘moodle’ system.
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§ Entrepreneurial project - Drafted a business plan for an entrepreneurial project with all new home made chocolate- ‘ChocoFest’ .
§ The product was focused on providing
the customers with a healthy, nutritious and affordable home made dark
chocolate.
§ I contributed by developing the Brand
name ‘ChocoFest’ and designing the promotion pamphlets and cover for it.
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OTHER INTERESTS
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§ Playing Guitar, Listening music
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§ Reading about technologies.
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§ Talking to new people and listening to
them.
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