New Media Marketing Strategies & Campaign Development Sample Resume Format in Word Free Download -->

New Media Marketing Strategies & Campaign Development Sample Resume Format in Word Free Download

Sample Template Example of Beautiful Excellent Professional Curriculum Vitae / Resume / CV Format with Career Objective, Job Description, Skills & Work Experience for Freshers & Experienced in Word / Doc / Pdf Free Download


Sophia Philpott
309 Pine  l  Country Club Hills, IL 60001 l  Phone: 708.359.9876  l  Sophia@xtra-medium.com
Business Development & Marketing Professional
l  Experienced professional with proven track record with multimillion-dollar companies across diverse industries.
l  Respected developer and leader of creative and project management teams.
l  Conceptualized marketing campaigns that effectively reinforce and build brand images.
l  Executive level presentation of enterprise solutions, new products, and emerging technologies.
l  Experience includes Strategic Business Development, Complex Regional and National Sales, Project and Product Management, & Scenario Planning, and Technology Training.
l  Experience in formulating policy and developing and implementing new strategies and procedures. Ability to develop financial plans, manage resources, analyze and interpret financial data.  Ability to identify and secure funding/revenue sources.
Skills
l  New Media Marketing Strategies & Campaign Development
l  C-Level Communication Skills
l  Project Management & Project Team Leadership
l  Product Positioning & Branding
l  Professional Presentation Skills. 
l  Effective Time Management & Organizational Skills.
l  Scenario Planning
l  Product Sales Management
Recent Community Involvement
Digital Inclusion (Englewood Multicultural Center Fundraising and Renovation), 2008 – present
Youth Inspired Media (YouAspire.com campaign to connect youth across boundaries), 2010
Arts & Entertainment (Up Against the Wall documentary on changing Englewood), 2009
Business & Culture (Using New Media for Community Development), 2008 - present
Professional Experience
XTRAMEDIUM COMMUNICATIONS LLC – Oakbrook, IL
Branding & marketing agency specializing in digital media for community development
CEO & New Media Strategist, 5.2003 to Present
Business development, and partnership activities of digital media networks for the distribution and management of entertainment and advertising content and private-label services to Internet-connected devices in out-of-home locations. Coordination of value linked digital platform partners for communication, program development, and event productions.
Selected Accomplishments:
l  Developed and launched integrated, multi-channel marketing system for 800,000 standalone device displays.
l  Led market launch of new products. Identified opportunities, researched new product possibilities, created campaigns generating $2.6M in annual sales.
l  Created digital methodology to transform previously archaic community development processes into dynamic communication flows.
l  Wrote course guides and training programs that enhanced the revenues opportunities for community development organizations.
l  Produced new media outlets enabling businesses and communities to effectively collaborate on event sponsorship and content distribution.
l  Produced and delivered webinars and online media to increase knowledgebase of youth trainers.
DIVINE inc – Chicago, IL
Full-service software developer and enterprise technology provider
Vice President – Insight Solutions, 2.2000 to 5.2003
Major Account Executive, 2.2000 to 1.2001
Designed complex industry solutions for major clients.  Responsible for account development including contract negotiations, sales presentations, marketing, and long-range sales and product strategy development. Created project outlines and directed technical development personnel.  Established sales strategy and account development plans for market penetration and critical buying entities for sales focus and project pursuit. Documented sales and marketing strategy within verticals. Identified accounts for internal and alliance sales development. Ensured region and account coverage model to satisfy market demands.
Selected Accomplishments:
l  Design and rollout of complex e-commerce solutions in healthcare, banking, and transportation industries.
l  Closed new accounts as a member of business development team, including a $7.2M win with a major transportation provider.
l  Earned commendations from client executives for deliverables that targeted desired audiences and articulated the value of an innovative product set.
Mobius Management systems – White Plains, NY
Enterprise Software Company
Director Electronic Billing Software, 8.1998 to 5.1999
Senior Account Manager, 10.1996 to 8.1998
Inside Sales Accounts Manager, 6.1996 to 10.1996
Sales team development, market identification, and product management, reporting directly to EVP worldwide sales. Provided management of strategic partnerships and coordination of joint product development. Conducted national marketing and sales of nascent EBPP (Electronic Billing Payment & Presentment) product set.  Developed creative solutions to spur sales of Storage Management software. Represented company in trade show and speaking engagements.
Selected Accomplishments:
l  Assumed a lead role in pitch team meetings due to strengths in presentation and negotiation skills, and helped close company’s first multi-location EBPP contract.
l   Exceeded sales quota each year as Senior Account Manager.
TSCG COnsulting – Chicago, IL
Database Design Company
Business Development Manager, 2.1994 to 7.1996
Proposal development, direct selling and account management to middle market companies.  Custom application design and development with in-house project development teams.  Focus on clinical trial telephony and database software.

US Marine corp HQ 2/12 – Kaneohe Bay, HI
U.S. Armed Forces
Communications Training NCO, 1.1987 to 1.1994
Developed, coordinated, and monitored training communication training for 300+ Marines.  Established and conducted communications security and data intelligence for combat battalion. Maintained and implemented battalion level standard operational procedures for field communications.





Technology
Software:
Desktop Applications – MS Office Word Processing, Schedulers, Presentation, Spreadsheet, Database Design and Graphics - Microsoft Visio, Visual Basic, Macromedia Flash 6.0, OCR apps. 3-D Rendering Tools Development Methodology - Digital Convergence, Web Services, Project Management Methodology, Rapid Application Development, Iterative Lifecycle Development. Operating Systems - IBM System 90 Series, VSE, MS2000/XP
Education
NATional louis university – Chicago, IL
Bachelor of Administration, 1.2001
l  Major: Business Management  l  Minor: Communications  l 
Affiliations & Publications
Affiliations
IAPP – International Association Privacy Professionals
Liberty Alliance - Digital Authentication & Federated Identification Consortium
EDICT – Urban Business Technology Think Tank
Project Proteus - Urban Community Development
Aspire Entertainment Network - Digital Entertainment Consortium
Boulevard Art Theater - Restructuring Committee Chairman
Certified Microsoft Business Partner

White Papers and Published Articles








"Digital Entertainment Hub Blueprint", 2002 Midwest Entertainment Network
"Integrity Authentication & Cross-business Customer Relationship Management, 2001 Vocabulary Club
"Digital Healthcare Hub" - The Consumer Healthcare Hub, 2001 Divine Inc.
"Digital Convergence - When Business and Consumer Technology Meet", 2000 Vocabulary club
"EBPP and Online Banking Strategies for the Financial Service Industry", 1998 Vocabulary Club
"Storage Management and Dataset Stacking Methods", 1997 Mobius Management Systems
 Major Accounts Managed
UAL - United Cargo, United Airlines, Integres, Avolar
Blue Cross Blue Shield Association
Blue Cross Blue Shield of Michigan
American Express
Merrill Lynch
Virginia Commonwealth School of Pharmaceutics
Northeast Utilities
Bank One
CheckFree
ABN AMRO
References & Portfolio Upon Request


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