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Cedar
Park , TX 78001
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RUBY STONE
309
Brindisi Way
512-345-9876
(Home)
512-826-121230(Cell)
ruby.stone@gmail.com
DIRECTOR/SENIOR MANAGER, MARKETING / BUSINESS
DEVELOPMENT
DYNAMIC ENTREPRENEURIAL MARKETING EXECUTIVE WITH
ORGANIZATIONAL IMPACT
Accomplished self-starting
executive with effective market management and technology commercialization skills.
Strategic thinker that drives revenue results with dynamic business strategy
and plan to increase opportunities. Thrives in complex business environments to
achieve objectives within cost targets. As a dynamic team builder drives
results-driven business relationships and value-driven achievements.
Guides alliance and customer
requirements into offerings to increase revenue potential. Adapts and learns
quickly in new environments with a broad range of technologies to deliver
results in a timely manner.
AREAS OF EXPERTISE
Opening
of New Markets – Developer of Effective Business Models
Extensive
Knowledge of Technology and Service Business - New Technology Commercialization
Strategic Planning - Product Launch - Project/Program Management
Market
Management Processes - Dynamic Leadership - Complex Problem Solver
Fortune
1000 Corporate Experience - P&L Responsibilities
New
Process Development/Productivity Improvements - Effective Negotiation
Skilled
Communicator/internal and press - Early Adoption Processes
Marketing
Campaign Development and Implementation
Trade
Show/Customer Event Planning and Execution
Alliance/Relationship
Management – Critical Situation Management
Experienced
Large Business Closer - Strategic Account Management - Consultative Selling
R3
Account Management Training - People Management - Team Building
Change Management/Facilitator - Effective Recruiting/Staffing - Skills
Development - Career Planning Succession Planning - Engineering, Quality and
Manufacturing Management
Advanced
MS Office and Computer User
RELEVANT PROFESSIONAL EMPLOYMENT
·
NOV
M/D Totco - Largest
drilling information service provider in the Oil an Gas Industry
Senior Manager, Market Development Challenged
with dynamically growing revenue from $80 Million
to $300 Million in 5 years. Revolutionized existing business model from
individual rig sales to drilling contractor enterprise business software sales
that dragged individual products as a whole complete operational solution. First-ever
innovative marketing strategy drove revenue growth of over 20% year over year. Best
Practices Market Management drove the voice of the customer into business unit
operations. Achieved visibility with dynamic marketing team, release
management, effective advertising, trade/customer events, press releases, and training
and support for high level sales engagements, all within a $1Million marketing
budget.
·
BMC
Software – Distributed
database management tools
Senior Product Marketing Manager
Expanded
revenue opportunities by creating new entry DBA products to initially penetrate accounts. Revenue opportunity
was created with dynamic campaigns for add-ons following initial successes with
the entry product that drove over $30 Million of revenue for
FY2002. Results achieved with effective programs including sales force
training, agency production of collateral, event execution, advertising
creative and placement within a $2 Million budget. Maintained the leadership
position in the database tool market. Recognized as outstanding contributor in
BMC 2002.
Page 2 RUBY STONE
·
Dell
Computer – Major
manufacturer of personal computers, workstations, servers and peripherals
Senior Manager, Global Alliances Recruited
to
open the workstation segment for Dell in the Intel workstation market by
creating application demand and generating resulting sales. Strategic executive
alliances with leading workstation application
providers assured top workstation application
performance by securing senior level commitments and highly tuned software
applications and workstation certifications that assisted large account sales. Strategic
industry awareness was achieved though effective show planning,
implementation and sales training to facilitate sales opportunities resulting
in Dell leading in workstation shipments after 1 year within a $3Million budget.
Recognized by IDC for driving prudent
investment into workstation vertical application segments that positioned Dell
to achieve #1 in workstation shipments in 2000.
·
IBM
– World leading provider of computing
software, hardware and services solutions
Senior Marketing Program Manager Extended
the leadership position in enterprise desktop computing, focusing on enterprise financial customers
to identify critical migration requirements and driving them into the
development process to assure adoption. Product
was delivered from development to market in six months, meeting all milestones
and within a $1Million budget. Collaboration with
customers, sales, and support teams built the
effective Go-To-Market plan for IBM's server-managed client environment for
network computing. Maintained high customer
satisfaction of early adopters while initial rollouts took place. Served as a
catalyst for dragging revenue exceeding $50Million follow-on revenue as a result of high customer satisfaction.
Senior Engineer/Program Marketing Manager
Established IBM as a major player in new
processor technologies and drive the adoption of new PowerPC technologies. Strong relationship management skills drove the adoption of
PowerPC technologies with Microsoft, Sun and leading IHV executives.
Business cases and expanded distribution opportunities motivated IHVs to drive
hardware and software providers to support PowerPC technology and provide
features RISC System/6000. Over 30 options were delivered and reduced both IBM
development expense and time to market.
Senior Account Manager Opened the OEM channel for IBM’s
Software Group that created a new revenue opportunity for IBM. The OEM
Sales Channel was launched to industry leading personal computer manufacturers
driven by business cases and accepted by Dell and Compaq
as OEM accounts to exploit IBM’s OS
and NOS and increase their large
account opportunities. Recognized as top OEM account manager.
Senior Software Developer Marketing Manager
Established
the leading application portfolio for IBM PS Software Group. Top application
developers were attracted and retained in building of over 1000 business
applications for desktop and Network Operating System. Demand was built to establish
IBM as the leader in desktop operating system and NOS software. Business and
technical plans drove account opportunities, promotions and technical
conferences that laid the groundwork for establishing one of the largest software
developer networks in the world.
Career Note: Continuously
promoted on merit throughout IBM in Management
and Project Leadership Positions in Engineering, Quality and Manufacturing
Operations solving new challenges from developing software testing processes to
sourcing and manufacturing new technologies, planning and implementing manufacturing
consolidation and site relocation, creating mass wet processes for Surface
Mounted Technology, creating printer assembly automation processes, setting the
standards for new reutilization processes for electronics and effective design
for computer and printer manufacturability and reliability.
Page 3
RUBY STONE
WORK EXPERIENCE
NOV
M/D TOTCO, Austin , TX
Senior
Manager, Market Development 2003-2009
BMC
SOFTWARE, Austin , TX
Product
Marketing Manager 2001-2003
DELL
COMPUTER CORPORATION, Austin ,
TX
Senior
Manager, Workstation Global Alliances 1999-2001
IBM
CORPORATION, Austin , TX 1989-1999
·
Senior Marketing Manager, Network
Client Software, IBM Software Group
·
Business Strategy Advisor, Microsoft
Marketing Programs, IBM RS/6000
·
Sr. Engineer/Program Manager, IBM
RS/6000 Div.
·
Sr. Account Manager, IBM Personal
Software Products, OEM Sales
·
Program Manager, IBM Entry Systems
Div., Software Developer Marketing
EDUCATION
·
Graduate work towards M.S. in
Mechanical Engineering/ Industrial Engineering at University
of Texas , Austin , TX
·
B.S. in Industrial Engineering from Texas A&M
University , College Station , TX
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