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ISHITA DE

Contact: +919620618720, +919874306067                                                               E-Mail: ish18de@gmail.com

JOB OBJECTIVE

Seeking entry level assignments in Sales, Marketing, Business Development and Client Relationship Management

PROFILE SUMMARY

·         A competent professional with over 2 years of experience in Business Development, Sales & Marketing in Manufacturing industry

·         Exposure in increasing sales revenue, achieving targeted sales goals, developing profitable & productive business relationships and ensuring the successful completion of project 

·         Leveraged with sound skills in directing cross-functional teams using interactive and motivational leadership

·         An effective communicator with outstanding interpersonal and negotiation skills

·         A proactive planner with expertise in Client Relationship Management

·         Streamlining workflow to enhance profitability innovatively for business houses

CORE COMPETENCIES

Channel Management                   Key Account Management                                                         Branding

Promotions                                        Revenue Expansion                                                                       Market Penetration

ORGANISATIONAL EXPERIENCE

Aug’08- Oct’ 10                 Marathon Electric Motors India Ltd., Kolkata as Engineer (Sales and Marketing)

Responsibilities:

·         Introduced the concept of online marketing with Regional and National focus to the company

·         Accountable for the arrangement of the meetings with buyer from reputable companies

·         Conducted seminars and presentations to spread product and brand awareness 

·         Managed the transactions between client and the organization(both payment collection at the end of the order completion and advance payment collection  )

·         Net Bidding   (Reverse Auction: A reverse auction is a type of auction in which the roles of buyer and seller are reversed. In an ordinary auction (also known as a forward auction), buyers compete to obtain a good or service by offering increasingly higher prices. In a reverse auction, the sellers compete to obtain business from the buyer and prices will typically decrease as the sellers undercut each other.)

·         Highlight:

·         Best Sales Person of the year in 2009

INTERNSHIP

10’11-01’12                         Tata Motors Ltd., Kolkata

Title:                                     Consumer Experience and Dynamics of Perception: A Case Study of Tata Branded BS-4 Buses in Kolkata & its Adjoining Areas

Description:      

·         Held major bus consumers of Tata Motors in Kolkata and its adjoining areas

·         Examined the differences in the attitude of consumers specially the BS standard buses of Tata Motors  

·         Scrutinized the different factors responsible for dissatisfaction of Tata BS-IV consumers

DISSERTATION

09’12-11’12

Title:                         Study of Tablet Market in India and consumer brand preference

Description:

·         Analyzed the factors influencing the consumer purchase decision of Tablet

·         The key factors which helps in formation of attitude towards various brands of Tablet in India

PROJECTS

06’07- 07’07        Automatic Tank Level Controller

Description:

·         Constrained the level of filling up of tank level through PLC SCADA Program

12’06- 01’07        Micro-Controller Based System Developer

Description:

·         Sketched the input and output program based on Microprocessor

EDUCATION

2013       MBA (Marketing) from Alliance University, Bangalore with 77%

2008       B.Tech. (Electrical and Electronics) from Bengal College of Engineering and Technology, West Bengal,                 University of Technology with 83.4%

2004       XII from St. Xavier’s Higher Secondary School, West Bengal, WBCHSE with 61.2%

2002       X from St. Xavier’s High School, West Bengal, WBBSE with 70%

CERTIFICATIONS

·         Certifications from:

o   Accelerating Change and Real Colors in 2010

o   ISO 9001:2008 Internal Auditor Training Course in 2009

EXTRACURRICULAR ACTIVITIES

2008       3^rd Rank Holder in West Bengal University of Technology

2002       Achieved the Best Sportswoman Award

1992-2001 Bagged several prizes for Painting, Singing and Dancing in interschool and intra-school competition

                                                                                                                                                                                 

IT SKILLS

Languages:                         C, C++, C. Net and V.B.Net

Operating System:          Microsoft Windows 98 / XP

Software Tools:                MS Office (2000, 2003, 2007) and SPSS

PERSONAL DETAILS

Date of Birth:                     18^th June 1985

Address:                              776, Vidya Sagar Sarani, PIN: 700063, Kolkata

Languages Known:          English, Hindi, Bengali and German (A1)

Passport details:              Passport no:-H4040045,Date of expiry:-16/04/2019

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