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Reena Maramreddy

Solutions Architect & Tech Lead at Lincoln Financial Group

Email: reena@live.com

Phone: 9876543210

Linkedin: http://www.linkedin.com/pub/reenar-maramreddy/14

Summary

15+ years of career in  building, leading, managing & & delivering applications like CRM, Client Portfolio Manager, Portfolio Growth Reporting, Investment & Retirement Planning Tools, Commission Reporting, Compensation Hold, Front Office and Broker Dealer Trade applications, Enterprise wide solutions for Single Sing-on & Integration & Off the shelf Product development and customizations and project insourcing.

Developing Application Architecture, solutions & code for the web, mobile and Windows-based applications hosted on Internet & Intranets. Software delivery management and directing team members as required, delivering quality software systems, efficiency and profitability. Best management practices to effectively manage multiple resources located across different geographic areas and time zones (ODC). Manage diverse projects with different business users, different teams, scopes, and deadlines.

Developing and establishing departmental standards and procedures. Assuring team members adhere to technical standards, regulatory requirements, coding conventions, security standards, unit testing strategies, architectural patterns, etc. Review performance of application and code to ensure program efficiency, program documentation, and conformance to standards.

Specialties & Technical Skills

Microsoft .Net, C#, VB.Net, VB, ASP, ASP.Net, JavaScript, XML, XSLT, SharePoint, SQL Server, Oracle, Informix, MS Access, Office components, Web Services, WSE, WCF & WCF Rest, WPF, SOA, SaaS, Crystal Reports, MS Reporting Services, nunit, AJAX, JSON, HTML 5, CSS3, Silver light, Java, c++ MS Enterprise Libraries, LINQ, ADO Enterprise Framework, LDAP, Sage SalesLogix CRM implementation, customizations and Administration & SharePoint implementation, customizations & Administrations, VSS, TFS & WSRP. Visio & Enterprise Architect, MS Project, Plan view & Excel, fortify, BURP, Fiddler, wireshark, soapUI, Oracle Weblogic.

Experience

Architect & Tech. Lead at Lincoln Financial Group: January 2005 - to Present

Currently I am working on a solution to show Contacts & Investments details on mobile (iPhone, iPad, android & blackberry).

In my seven years career with Lincoln Financial Group I have developed & delivered Architecture, solution & code for more than 40 applications including minor and major applications.

Some of the major applications are:

           

CRM: it is a Customized SalesLogix web-based application that provides the tools and resources the user needs to more effectively manage his/her practice. Integrated financial planners planning and practice management tools and many new modules to merge multiple contacts, contact synchronizations, import & export data from and to other systems.

SharePoint: Developed customized solutions on SharePoint 2007 for various business groups based on their business needs.  

Portfolio Manager: A web-based application that allows the planner to practice business efficiently. Key features are: planner & client dashboard contains commissions, assets under management, top clients, client search, fund search, fund classification, pretty much everything a planner needs for their practice management.

Planning Tool: A web based planning tool that can generate an investment proposal based on the advisors recommended asset allocation using Risk Tolerance, Return Requirements, Efficient Frontier modeling, financial conditional modeling and Monte Carlo analysis.

Case management System: A web based work flow tool developed for planners utilizing the Planning Team for plan manufacturing.  Features include: online user profiles, electronic case transmittals, and NASD approved data submission through Hyland/OnBase.

Commission Reporting: A web based planner commission application where an Individual Planner GDC Historical Reports are produced. It provides comprehensive views of the business he/she has done in each month by product, LOB & Clients.

Referral Processing & Management System: A web based automated end-to-end work flow solution for promptly processing and responding to sales leads provided by multiple Lead Data Sources. (acquiring, validating, enhancing, qualifying and assigning referrals) and workflow management, including "Referral Management" for delivering referrals to advisors as well as tracking sales cycles and outcomes.

User Management System, Single Sign-On & Integration: A centralized system where the user’s information is fed from various systems like FINRA, NASD, HR and others. UMS administrators can control the access to various applications. Services developed on top of this system allows for SSO (user login into one app and can navigate to other app without prompting for id and password again) and integration with other internal and external systems.

In-sourcing and Migration: In-sourced and migrated vendor-developed and legacy applications, and converted them into WSRP (web services remote portals) using Microsoft .Net frameworks, so the company portal and Portfolio Manager can embed these applications.

Income Positioning^SM System: An interactive planning tool that empowers the planner to differentiate their business and foster lifelong client relationships by helping clients pursue retirement income security to meet their needs. This fully customizable tool can be adapted to individual presentation styles while maintaining an objective, process-driven approach. Income Positioning System overcomes barriers to sales by putting solutions in the context of clients' unique needs.

Tech Lead at IBSS Inc: 2003 - 2005

In my two years career with IBSS Inc, my main goal was to deliver sophisticated software to monitor the Media (Omnigence) along with other projects. I was also responsible for the Architecture, working with different vendors to identify the right engines for speech conversion and speech reorganization. As a part of my job I was also responsible for any technology demonstrations for clients & prospects located in multiple nations.

Omnigence(Media Monitoring System) is capable of capturing data from the following sources: 

·         TV News Broadcast 

·         Radio News Broadcast 

·         Recorded Speeches 

·         Offline audio or video files

·         News web sites

Once the data is captured from various sources a data recognition engine recognizes and transcribes the speech. The transcribed speech is then tagged based on locations, organizations, people and other keywords. Once the transcribing and Meta tagging is performed, the data is then uploaded to the Omnigence Server. The Omnigence Server builds up the archive from the index files it receives from the Omnigence Indexer. It is accessed by the users through the Omnigence Explorer, which searches and displays indexed Meta Data, provides detailed and wider-ranging information about the contents of the archive and replays any sections of the multimedia content according to the user’s choice.  

Omnigence is broadly divided into the following modules: 

·          Omnigence Capture Client  

·          Omnigence Indexer 

·          Omnigence Server

·          Omnigence Explorer

Software Engineer at Cordys R&D: December 2000 - August 2003

Cordys enables communication and integration between any number of client and server applications. Using an information bus, this enabled us to integrate applications. In addition to this it is a collaborative web development platform with tools and utilities and can also act as a middleware for various heterogeneous platforms, applications and facilitates to use business logic between disparate applications. A programmer using the Cordys can expose data from various applications and update the data for the same. 

 Responsibilities: 

·         Licensing & Subscription Mechanism to ensure proper usage of software and to bill the users

·         Web-based Administration for the software. 

·         Type safe interface code generator (It’s a wizard, which generates java and C# code. Optionally can be used to generate Test cases using Nunit.) Facilitates the developer to execute remote methods. 

·         Metadata Explorer (OleDB and Java) used to generate web methods, which can be executed with soap protocol. 

·         Developer’s log (For in-house purposes). 

Module Leader at Mahavir Enterprises: April 1999 - November 2000

I worked here as module lead on a project called Enterprise business solutions. It is a subset of ERP software exclusively used for large distributing companies. 

 Responsibilities: 

·         Responsible for development and delivery sales and purchase module. 

·         Interactive chat application for use within organization.

·         Schedule & Organize stock delivery to the retailers

·         Corporate portal

Programmer/Analyst at US Computers and Technologies Pvt.  Ltd:  November 1997 - March 1999

Involved in the design, analysis and development of various projects.

Projects:

·          Learning management system for schools.

·          Gold loan module for banks.

·          Real estates management system

·          Corporate site for USCATS.

Education

Punjabi University

Masters, Information Technology

Gulbarga University

Engineering, Mechanical

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